How-to Guide Content

Project

The client wanted a detailed navigational article that guides their audience on how to sell on the Walmart marketplace

Approach

• I followed the client’s brief to have an overview of the project and then researched the topic.
• I wrote and optimized content, including the relevant keywords, and optimized meta titles and descriptions to increase visibility.
• I attached internal links for supporting content to add more value to the reader.
• I also provided images for the content to help the audience understand how they can sell on the Walmart marketplace.
• I then used editing tools to proofread and edit the content, ensuring correct grammar and readability, and sought feedback from the content manager for any added information or corrections.

Skills

This project highlights my skills and abilities to:

• To read, understand, and follow content briefs
• To thoroughly research and provide detailed information for the client’s content project
• To understand the client’s audience, keep the reader in mind and plan content in a way that provides the solution that they need
• To optimize content for SEO, increase the client’s visibility, and improve their rank position.

Achievements

Improved Search Engine Ranking and Visibility

Implemented SEO best practices in content that improved client’s search engine rankings to the top 3 positions in SERP, resulting in increased visibility.